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900+ gynecology, 1,900+ abdomen, 1,000+ physics questions. Currently buried in collections. Feature them prominently on the homepage and product pages. No competitor matches this breadth in a per-product model.
Click to flip backThe Ultimate Bundle is the #1 revenue product. Make it the hero. Show "Save $40 vs. buying individually" on the homepage. Add cart drawer upsell: when someone adds a single guide, suggest the bundle. MyUltrasoundTutor leads with bundles.
Click to flip backCart abandon: Stage 1 (1h) product reminder with images, Stage 2 (24h) social proof, Stage 3 (48h) final nudge. Checkout abandon: Stage 1 (30m), Stage 2 (12h), Stage 3 (24h). Checkout flow cancels cart flow on handoff; both exit on purchase.
Click to flip backThe coloring book is 3rd by revenue but 2nd by landing page traffic. Specialty-specific editions (Abdomen, OB/GYN, Vascular) could convert visitors who browse but don't purchase the current version. Low production cost, proven demand.
Click to flip backA $99-149/yr subscription tier that undercuts Prepry ($200/yr). Interactive flashcards with spaced repetition, timed practice exams, progress tracking, and a pass guarantee. Mobile-first. Free daily question for top-of-funnel acquisition.
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